Kwiminyaka yakutshanje, iimveliso ezininzi ziye zahlawula ingqwalasela eninzi kwintengiso yedijithali kwaye zingahoywa ukuthengiswa kwe-intanethi, zikholelwa ukuba iindlela kunye nezixhobo ezizisebenzisayo zindala kakhulu ukukhuthaza ngempumelelo kwaye azisebenzi. Kodwa eneneni, ukuba unokusebenzisa kakuhle ukuthengisa ngaphandle kweintanethi, kudityaniswe nokuthengisa kwi-intanethi kunokukwenza ukuba unyuso lwakho lwebhrendi lusebenze ngakumbi. Phakathi kwazo kukho izinto zokubonisa, ezisisixhobo esibalulekileyo sokuncedisa ukuthengisa ngaphandle kweintanethi kwaye yeyona ndlela ilungileyo yokukuvumela ukuba uthengise ishishini lakho ngaphandle koncedo lwe-Intanethi.
Ngokwe-Internet World Stats, ngaphezu kwe-70 yezigidi zabantu baseMntla Melika abanako ukufikelela kwi-Intanethi. Leyo yinxalenye ebalulekileyo yabemi, kwaye ukungahoyi ukuthengisa ngaphandle kweintanethi kuthetha ukuba ishishini lakho aliyi kukwazi ukufikelela kuyo nayiphi na kuzo. ukubaluleka kokuthengisa ngaphandle kweintanethi kwihlabathi lanamhlanje.
Izixhobo zokubonisa ziyinxalenye ebalulekileyo yokuthengisa ngaphandle kwe-intanethi kunye nesixhobo esiyimfuneko, kubandakanywa ukusetyenziswa kwii-hypermarkets, imiboniso yezorhwebo, iivenkile ezikhethekileyo, iivenkile zokuthengisa ezinegama, iivenkile ezinkulu zeebhokisi kunye nokukhushulwa kweeholide njl.
Iseti epheleleyo yobuchwephesha, epheleleyo, ekumgangatho ophezulu wezixhobo zokubonisa inokunika imveliso kwindawo nganye ukuzisa i-icing kwikhekhe, kodwa kwakhona i-terminal ye-brand kubathengisi kunye neevenkile zekhonkco ukukhuthaza indlela ebalulekileyo, ukuze abantu abaninzi ngakumbi ukuqonda okunzulu kwemveliso kunye nenkcubeko yophawu, ukushiya umbono onzulu. Isiboniso sokuma asigcini nje ukulungelelaniswa ngokomfanekiso we-brand yezakhiwo ezahlukeneyo ezidityanisiweyo zibe yinkqubo yokubonisa intengiso, kodwa kwakhona njengeshelufu inokuthengisa iimveliso ze-brand, inokugcina iimveliso, kunye nezipho ezincinci, isiphumo sokuthengisa siyancedisana, kodwa kunye nokutsala intsebenziswano yezoshishino kunye nabathengi.
Ngokumalunga nemiboniso yorhwebo, ngelixa oku kungazukukunika ixesha elininzi lokuba semngciphekweni, inokuba yindlela esebenzayo yokukhuthaza uphawu lwakho kubantu abaninzi. Ezinye imiboniso yorhwebo ibamba amawaka abantu, kufuneka ufumane umsitho ohambelana neshishini lakho ukuze wenze oku ngokuchanekileyo. Umzekelo, ukuba uthengisa iimveliso zetekhnoloji okanye iinkonzo, inokuba licebo elilungileyo ukufumana indawo eCES okanye eComputex. Ukuba uthengisa iimveliso zebhodi yomdlalo webhodi, emva koko ukuthelekisa izinto zokubonisa kumboniso we-Essen eJamani ngokuqinisekileyo kunokuseta enye irekhodi kwiintengiso zakho. Iinkampani ezifana nePolaroid kunye neFujitsu, ziye zaba nempumelelo enkulu ekudaleni iindawo zokurhweba kunye namadokodo kwaye zingumzekelo omhle wamandla olu hlobo lokuthengisa i-intanethi lunokuba nalo.
Awudingi ukuba yinkampani enkulu okanye eyaziwayo ukuze uphumelele kwindawo enjalo, kodwa ukuqinisekisa ukuba iimveliso zakho ezidityanisiweyo kunye nezixhobo zokubonisa (i-rack show) zinokuboniswa kwindawo enjalo kuwufanele umzamo. Ngelixa ukufikelela kwakho kulinganiselwe kwabo baya kumboniso ofanayo nawe, abaninzi njenge-81% yaba bantu baya kuba neempembelelo zohlobo oluthile, oluya kunceda ukusasaza umyalezo wakho.
Amandla eendaba zoluntu ahlala enza kube lula ukujongela phantsi ixabiso lokuthengisa ngokomzimba. Ngelixa i-Facebook kunye ne-Instagram zinokunceda abathengi bakho bakukhumbule, akukho nto inokuwenza umsebenzi kwaye banokugcina izinto ezibonakalayo. Iivenkile ezikhethekileyo kunye nokukhushulwa kweebhokisi ezinkulu kulapho eyona ngqalelo kunye nokuthengiswa kwentengiso kwenzeka khona. Esi sixhobo sinokuba luncedo kulo naluphi na uhlobo lweshishini, nangona kufanelekile ukuqwalasela ukufikelela okunokubakho kohlobo lwakho. Ukuba unohlahlo lwabiwo-mali lokuvula iivenkile kunye nabasasazi kwihlabathi liphela, ke imiboniso ibalulekile, ngelixa ukuguqula ukudibana ngaphandle kweintanethi kunxibelelwano lwe-intanethi nako kunokuvelisa iziphumo ezingcono.
Ngelixa abaninzi bakholelwa ukuba olu hlobo lwentengiso kunye nokuthengisa yinto yexesha elidlulileyo, isenokuba namandla amakhulu kumashishini abo bonke ubukhulu kunye namashishini.
Ukuba ufuna ukuba nezicwangciso ezingakumbi kunye neemfuno zokubonisana zokuthengisa ngaphandle kwe-intanethi kunye nokukhuthaza ngo-2023, ungaqhagamshelana nathi ukuze ufumane iingcebiso ezingakumbi, iingcebiso zobuchwephesha, kunye nokufumana ukunyuswa kophawu lwakho kunye nokuthengisa kwelinye inqanaba eliphezulu!
Ixesha lokuposa: Jan-01-2023